A slow website is painful to use, less engaging to visitors and hurts your search engine rankings.
A one-second delay in page load speed results in:

  • 11% fewer page views
  • 16% decrease in customer satisfaction
  • 9% loss in conversions

You Should Do These 2 Quick Things

  1. Test Your Site Speed & Performance
  2. Backup Your Website

Here are the 10 tips to speed up your WordPress website

1. Choose a Reliable Web Hosting Provider

The first thing you need to do is pick a reliable web hosting provider. The major factor that influences the speed of a website is the hosting of your WordPress website. Web hosting providers like HikeBranding, which is a website development company India, make the task of setting up optimized cloud servers as easy as click and launch.

2. Remove Unnecessary Themes and Plugins

While backing up you will notice that there are some plugins on the site that you are not really using.
The problem with that: Many plugins add stuff to the site header that gets loaded every time someone requests to see it. HTTP requests are one of the things that can really slow a site down, so the next step is to log in and sort through the plugin list.

Delete everything you are not actually using and disabled plugins that you use only occasionally. Also made a quick stop in my theme menu to see if there is anything that you don’t need anymore.

3. Plugin Performance Profiler

When not sure which plugins you can do without, the Plugin Performance Profiler helps you. It scans plugins in terms of performance and is useful to pinpoint the ones that slow down your site.

You can simply install it on your site and then start a scan under Tools > P3 Plugin Profiler. This will let you know the breakdown of how long each plugin needs to load.

Once you know exactly which plugins make your site sluggish you can either get rid of them altogether or look for alternatives.

4. Everything- Update it!

Keeping WordPress, themes, and plugins up to date not only gives you access to the latest features but also lets you take advantage of any speed improvements.

According to WordPress website Development Company, updating is also one of the main reasons for the backup at the beginning. Sometimes things go wrong during the process in which case it’s always better to have a copy of your site around.

Once the updates were finished I made a quick check around the site frontend to ensure everything looked as it did before.

5. Optimize Your Database

Over time, the database can accumulate a lot of dead weight. When that happens, it can seriously slow down data retrieval for any website request.

Optimizing the database will help you remove data overhead from database tables as well as unnecessary entries like old post revisions and more.

You can also limit the number of post revisions WordPress creates to keep your database from growing too large in the future.

6. Optimize Images

Images often make up the bulk of any webpage, especially if it’s completely composed of visuals. Therefore, images need to be optimized as much as possible. That’s also one of the recommendations given by WordPress website development company.

In general, there are a few ways to optimize images. The first is to only use images just as large as they need to appear on your site. A second way to reduce images in size is to use compression. That means discarding data that is not needed.

7. Enable Gzip/Brotli Compression

Just like on your computer, which is zipping up the files to make them smaller so that browsers need less time to download them.

Gzip is another form of compression which compresses web pages, CSS, and JavaScript at the server level before sending them over to the browser.

Brotli is a new compression algorithm developed by Google which has been known to show significantly better results than its predecessor, Gzip.

8. Turn on Browser Caching

One of the most frequently recommended ways by most of the website development companies of India is to speed up your site was to switch on browser caching.

Browser caching basically means telling the browsers of your visitors to store parts the site on their hard drive for future use. By this, resources that aren’t likely to change can just be reused next time they swing by and don’t have to be downloaded again.

In WordPress, W3 Total Cache and WP Super Cache are caching plugins.WP Super Cache is said to be more user-friendly in case you are a beginner.

9. Minify and Concatenate

One of the best way selected by WordPress Website development company is to reduce the number of HTTP requests made by the browser is to minify and concatenate your CSS and JavsScript files.

It means removing all formatting inside the files that make them humanly readable (space, indentations, comments and everything else machines don’t need) and combining them into one. As a consequence, the browser has to download fewer and smaller files for the site to load.

10. Take Care of the Small Stuff

For the most part that was it. We have dealt with bigger issues. Now, all that’s left is to have a look at the waterfall diagram to see what smaller things stand out.

Check whether any file is not missing. If it is missed, then correct this by putting the file back in place, thus eliminating unnecessary waiting time.

Also, take in notice that you aren’t loading several styles of the font on your site though you really only use one of them. This could be corrected quickly inside functions.php.

Reduced bandwidth usage of your hosting and faster site-loading speed on the client side will only benefit you both in the short as well as the long run. The biggest advantage of lowering your website’s loading time is that it will help tremendously in improving the experience of your visitors.

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