What is WordPress?

In simple words, WordPress is a publishing platform used for constructing blogs and websites. WordPress is a free and open-source content management system written in PHP and paired with a MySQL or MariaDB database. It allows for a uniquely customizable consumer interface, powering tens of millions of websites around the world.

Why Choose WordPress for Your Website?

Did it happen that you wanted to start a side business but hesitated because you knew you’d need a website? Or missed out on customers because your small business doesn’t have a site yet?
If you’re not a web designer, setting up a site can be seen as confusing and time-consuming and costly. Web development companies in India believe that a website is a must if you want to reach your target market, and setting up a website is a lot easier than you may realize, especially if you use WordPress to set it up.

A research says 44.1% of the websites use none of the content management systems that we monitor.

WordPress is used by 33.9% of all the websites that is a content management system market share of 60.7%.

research WordPress Usage


Market share


Absolute usage percentage

Why Choose WordPress to Develop a Business Website

1. WordPress is Free!

It doesn’t charge a penny is a major incentive to use it. It means you are free to download, install, use and modify it to match your needs. You can use it to create any kind of website.
Though it’s free, you need a domain name and web hosting to install it. It is also open source, meaning that you can alter or improve its source code how you like to customize your website’s functionality or look!

2. Easy To Customize With Themes and Plugins

For non-tech fellows, WordPress is the perfect solution because there are thousands of free website themes that you can choose from. WordPress themes are easy to customize allowing you to change colors, upload logo, change the background, create beautiful sliders, and truly customize it to your needs without writing any code at all.

WordPress plugins are like apps for your website that you can use to add advanced features like analytics, contact forms, membership area, and more.

3. SEO Friendly

Popular search engines, like Google and Bing, love WordPress, tend to rank websites that use WordPress higher than those that don’t. By design, WordPress is very SEO friendly out of the box. You can also use WordPress SEO plugins to further optimize your website.

4. Safe and Secure

WordPress is considered to be very safe and gives a secure platform to run a website. However, hackers can attack any website. To protect your WordPress site, there are a few simple things you must follow to make it even more secure. Also, Web development company India offers security packages to protect your site from hackers.

The WordPress web design & development company staff constantly updates the CMS, along with the plug-ins that integrate with it. Of course, users should use caution and only download plugins from trusted sources, preferably while directly logged into WordPress itself.

5. Can Handle Different Media Types

WordPress is not just limited to writing text. You can also add audio files, imagery, and other forms of media to keep people interested and browsing your site.

WordPress supports oEmbed enabled websites which means you can embed YouTube videos, Instagram photos, Tweets, and Soundcloud audio by just pasting the URL in the WordPress post editor.

What Ways to Use WordPress?

WordPress can be used in many different ways from simple websites to eCommerce marketplaces and anything in between.

Few examples of different kind of websites you can make with WordPress.

  • Start a Blog
  • Sell online courses
  • Build a membership website
  • Start an online store
  • Make a business website
  • Make a mutlivendor website

When it comes to website development, we know that not everyone wants to spend all their working time on structuring an online domain. That is why we believe that WordPress is, indeed, an excellent tool for beginners and techs alike.

WordPress is almost always going to be your best bet, especially if you’re not a tech lover and want to get on with running your business. The best way to truly experience the power of WordPress is by using it.

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